Mister Veg is a plant-based, soya protein food brand focused on soya chaap, soya protein snacks, marinated chaap, soya kababs, barbeque products, ready to heat gravies and HoReCa institutional packs. The brand is built around high-protein vegetarian alternatives for buyers who want convenient, meat-style food applications without using animal meat.
The Mister Veg range includes Soya Chaap, Soya Chaap Tikka, Soya Crispy Chaap Stiks, Soya Chaap Crunchy Nuggets, Soya Chaap Pomfret, Soya Chaap Drumstik, Soya Chaap Crispy Finger, Tandoori Soya Chaap Tikka, Soya Malai Chaap, Soya Chaap Korma, Veg Butter Gravy and bulk institutional packs. These products are useful for restaurants, cafes, cloud kitchens, caterers, hotels, QSRs, snack counters, retail food outlets and direct customers.
Mister Veg products can be sourced from Prockured on a pan India basis for B2B and D2C requirements. Buyers across India can explore Mister Veg soya chaap, plant-based meat alternatives, ready to cook chaap, soya snacks, kababs, barbeque products and HoReCa packs for commercial kitchen use, retail stocking and repeat procurement.
For Prockured’s foodservice and hospitality procurement ecosystem, Mister Veg fits well as a vegetarian protein snack brand with strong HoReCa relevance. Its 0% maida, 0% wheat, 0% gluten positioning, ready in 2 to 5 minutes convenience, 30+ soya-based products, automated hygienic facility and DPIIT-recognised startup background make it suitable for buyers looking for dependable vegetarian protein products.
Mister Veg clearly differentiates itself from regular chaap products by highlighting 100% soya, 0% maida, 0% wheat and 0% gluten claims on its official brand page. This positioning is important because many buyers search for chaap products that are not simply maida-based snacks.
On Prockured, this differentiator can support strong buyer-intent searches such as no maida chaap, gluten free soya chaap, high protein soya chaap, vegetarian protein snacks, soya protein chaap for restaurants and plant-based food products for HoReCa kitchens.
The brand also highlights high protein, low carb and no fillers, making it relevant for buyers who want vegetarian products with stronger nutrition-led positioning. For foodservice teams, this helps create better menu communication around soya protein chaap, vegetarian starters and plant-based meat-style dishes.
Brand story
Mister Veg states that it was incorporated in 2020 with a vision to deliver cruelty-free, high-protein nutrition through innovative plant-based meat alternatives. The brand also states that it offers 30+ ready to cook, soya-based high-protein products for both HoReCa and consumer packs.
The company is a DPIIT, Government of India recognised startup operating from its own manufacturing facility in Faridabad, Haryana, with 3,500+ MT annual capacity. Its official page also mentions incubation by ProVeg Incubator, Germany, backing from the Jubilant Bhartia Group, and awards from the Plant Based Food Industry Association and the Soya Food Promotion and Welfare Association.
For Prockured buyers, this background strengthens the brand’s B2B sourcing value. Restaurants, hotels, cafes, QSRs, cloud kitchens, caterers, institutions and retail buyers can consider Mister Veg where product consistency, vegetarian protein innovation, plant-based positioning and commercial supply capability are important.
FAQ
Common questions about Mister veg, product fit, and sourcing.
3 Mister veg products available on Prockured.
